Butler Web & Design
Check out Sean discussing the SEO myth on Holly's Advice for B2B! Then call & ask for his autograph. He loves that.http://hollysadvice4b2c.com/sean-tambagahan-seo-myth/
Tuesday, January 29, 2013
Sean is on an internet Talk Show!
Check out Sean discussing the SEO myth on Holly's Advice for B2B! Then call & ask for his autograph. He loves that.http://hollysadvice4b2c.com/sean-tambagahan-seo-myth/
Friday, January 25, 2013
Tip of the Week #7: Test availability before commitment
One of the main complaints I get from clients who have had a bad experience with a web developer is that the developer was not available when the clients needed them. Usually this happens when working with freelance web developers, or when your web-guy is your sister’s friend’s cousin’s neighbor (or something like that). Ask yourself the following questions:
• How hard is it to contact my web developer representative on the phone?
• Does he/she return messages in a timely manner?
• How quick is he/she in getting back to me on my emails?
If you get frustrated before even hiring them to do work for you, don’t expect it to get any better when they start the work. Sometimes what you think should have been a 3 week project can turn into a 6 month long nightmare.
Click here to see last week’s tip: LAST WEEK'S TIP!!!
Monday, January 14, 2013
Tip of the Week #6: Don't Buy into the SEO Myth
When doing your research for website development, you’ll find that everyone is now an SEO pro. SEO stands for Search Engine Optimization. It’s a service that web developers offer wherein they make your website easily found by search engines whenever someone is doing a search for your type of website. When you start inquiring about these services, you’ll find out that it’s not as cheap as you’d prefer.
The SEO Myth is this:
“It takes a lot of hard, confusing work that you can’t possibly understand unless you are an SEO guru to get your website seen by search engines, and therefore thousands of dollars in SEO service fees is justified.”
That’s not true by any means! SEO does take some work, but not thousands of dollars’ worth (typically). Though there are some forms of performance-based SEO that can be expensive (such as pay-per-click), there are also several things you can do for free if you have the time and know-how. If you don’t have the time and/or know-how, then pay someone to do it for you, but make sure they’re charging what’s fair.
Most SEO companies are trained to use verbiage and explanations that intentionally confuse the average lay-person (that’s right – they are trained to confuse you!). They do this for two reasons:
I. To make it seem like no one can do it except for them
II. To justify their outrageous cost
Ask questions to see exactly what the company is going to do for you to get your website seen by search engines; and also be aware that NO ONE can guaranty that you’ll get the first spot.
For Last Week's Tip, click HERE
The SEO Myth is this:
“It takes a lot of hard, confusing work that you can’t possibly understand unless you are an SEO guru to get your website seen by search engines, and therefore thousands of dollars in SEO service fees is justified.”
That’s not true by any means! SEO does take some work, but not thousands of dollars’ worth (typically). Though there are some forms of performance-based SEO that can be expensive (such as pay-per-click), there are also several things you can do for free if you have the time and know-how. If you don’t have the time and/or know-how, then pay someone to do it for you, but make sure they’re charging what’s fair.
Most SEO companies are trained to use verbiage and explanations that intentionally confuse the average lay-person (that’s right – they are trained to confuse you!). They do this for two reasons:
I. To make it seem like no one can do it except for them
II. To justify their outrageous cost
Ask questions to see exactly what the company is going to do for you to get your website seen by search engines; and also be aware that NO ONE can guaranty that you’ll get the first spot.
For Last Week's Tip, click HERE
Tuesday, January 8, 2013
Tip of the Week #5
Own your OWN website!
When getting your website started, make sure that you secure your domain name and hosting directly with a domain registrar. I’ve heard too many stories about companies who pay their web developers a high monthly fee to host their site, and when they go to stop the service and host their website elsewhere, they find out that they can’t take any of the content with them.
Though there are ways of getting out of these deals without paying outrageous amounts of money, it’s best to avoid this from the get-go. Ask your web developer questions like, “Who would own my domain name? Who would own my hosting? What happens if I want to go to another company later on down the road?”
Click here to see last week’s tip: LAST WEEK'S TIP!!!
When getting your website started, make sure that you secure your domain name and hosting directly with a domain registrar. I’ve heard too many stories about companies who pay their web developers a high monthly fee to host their site, and when they go to stop the service and host their website elsewhere, they find out that they can’t take any of the content with them.
Though there are ways of getting out of these deals without paying outrageous amounts of money, it’s best to avoid this from the get-go. Ask your web developer questions like, “Who would own my domain name? Who would own my hosting? What happens if I want to go to another company later on down the road?”
Click here to see last week’s tip: LAST WEEK'S TIP!!!
Monday, January 7, 2013
Wednesday, January 2, 2013
Tip of the Week #4
AVOID MONTHLY FEES:
Don’t
get suckered in to paying a monthly fee to a web design company that
isn’t offering a monthly service. The only thing that you have to renew
monthly or annually is your domain name and hosting – which should be
no more than $80-$100 per year maximum (the average is about $60 per
year).
If you are hiring a company to build and design your website, then there should be no residual costs associated with that service. They may charge you a smaller fee on the setup process, but you’re going to pay way more in the long run. Remember the rule: only pay a recurring fee for recurring service. Recurring services include: social media updates, website maintenance (meaning someone is actively making edits and updates to your website as you direct them), etc.
If you are hiring a company to build and design your website, then there should be no residual costs associated with that service. They may charge you a smaller fee on the setup process, but you’re going to pay way more in the long run. Remember the rule: only pay a recurring fee for recurring service. Recurring services include: social media updates, website maintenance (meaning someone is actively making edits and updates to your website as you direct them), etc.
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